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In traditional finance, a company might launch an IPO to raise capital, but in the decentralized world of crypto, how can projects fundraise for new token launches? Meet initial exchange offerings.
Blockchain technology provides a secure and open solution for transactions on-chain. For users seeking speed, anonymity and cost efficiency, conducting a transaction off-chain might make sense.
Decentralized finance is a core value in crypto, but DeFi platforms can have a steep learning curve. Centralized finance platforms can provide an easier and more familiar point of entry for people.